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Volkswagen EOS: Cows
Thank god cows can't fly.
EOS. Take the whether with you.
Advertising Agency: Fogel Ogilvy, Israel
Creative Director: Guy Goren
Art Director: Ran Hertz
Copywriter: Neer Perach
Illustrator: Yaniv Shahar
Published: March 2008
Comments
wow cows can't fly, that makes me wanna buy this car.
n.arty: I didnt understand the ad
These two suck hard.
cows can't fly, birds still do - they poop in air.
bird poo really makes me wanna buy this car.
yes. show birdshit to sell an open top car.
Why is it spelt as 'whether' in the text outside?
editors mistake!!! maybe cos its a shitty concept!
talk about brand positioning...with a bird shit...
Guys dont act stupid!! there's is something called "METAPHOR"
I think what this ad means is... this car is so fast{fly} that other cars move just like 'cows'.
no it doesn't.
NO it doesnt mean this one flys. The idea is 'take the weather with u'. But then there can be probs like bird shit when its convertible. But dont worry, u can use our convertible without much fear, because cows dont fly. Ah remebers me of the time when i used to teach in lower primary.
No, it doesn't. It means it's cool to have a convertible. Link below shows the other example of using birdshit in a car ad (well... not open top, but still). It's Mercedes-Benz R-Class with the panoramic glass sun-roof.
http://www.reklamufka.pl/index.php?option=com_zoom&Itemid=43&page=view...
no IT DOESN'T. It means that you thought it was milk but it's actually bird shit, because cow don't fly, thank god for that.
that's pretty bad for a convertible ad... something can't be avoid
erm guys... I think Andy-B was kidding...
...right...?
i think idea in this ad is :
Car has a force like cows, thats reason DONT WORRY ;)
"Cows aren't pleased with being used as leather goods, so if they could fly and they see you using leather on your convertible, they'll signify their disapproval by defecating on your upholstery, which would be way more disgusting than bird poo. So, be thankful that cows don't fly."
That work?
Don't knock drunk guys in bars; it means they're not driving. -- Richard Gere, The Runaway Bride
actually... Cows take big shits!!!! therefore the whole reference to cow's flying is to make you feel better about purchasing a convertable and not worriying about a large peice of shit falling on you your haid :-D thank you
haha.. good one.
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