The Volkswagen Side Assist is able to do something no human is capable of: it recognizes potential dangers at an early stage and helps to prevent them from happening. The safety system warns the driver of dangers in their blind spot when changing lane. In other words: it enables you to recognize danger before it happens. This principle we demonstrate in our print ads.
Print advertisment created by DDB, Germany for Volkswagen, within the category: Automotive.
See things before they get dangerous.
The Volkswagen Side Assist.
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