Volkswagen Commercial Vehicles: Bees

Why take unnecessary risks at work?
ABS, airbags and cruise control as standard on Crater.

Advertising Agency: DDB, Paris, France
Creative Directors: Alexandre Hervé, Sylvain Thirache
Copywriter: Edouard Pérarnaud
Artistic Director: Martin Darfeuille
Art Buyer: Sophie Mégrous
Advertiser’s Supervisors: Julies Régis, Boris Langlois
Strategic Planner: Martine Corbusie
Account Supervisors: Hervé de Labriffe, Philippe Jourdain
Photography: Garry Simpson