Volkswagen: Boy

One angle is not enough. Volkswagen 360° Area View Camera.

Advertising Agency: DDB, Barcelona, Spain
Chief Creative Officer: José Maria Roca de Vinyals
Creative Directors: Javier Meléndez, Pedro Andragnes, Paco Cabrera
Art Director: Aldo Ferretto
Copywriter: Iratxe Cabodevilla
Business Director: Gorka Lozano
Account Director: Javier Villalba
Producer: Brigitte Villalonga
Photographer: Befree Studio
Post- Production: Fornós Digital Retouch
Published: April 2014

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9 comments

adri10288's picture
adri10288
337 pencils

Got my attention.

fakeandgay's picture
fakeandgay
73 pencils

come on lazy ad guys... we shared this already massive without vw logo on...

Keep calm and get a Pencil! or a Lion!

falamarceloo's picture
falamarceloo
31 pencils

you gotta be kidding me f.kulfoto.com/pic/0001/0026/18v7225767.jpg

thedesignaddict's picture
thedesignaddict
5372 pencils

The agency is late to the party on these photos. They went viral years ago.

mmackinven's picture
mmackinven
1600 pencils

No. How does this convey 360º view?

driving's picture
driving
424 pencils

why old photo?

instant coppee's picture
instant coppee
45 pencils

come on guys! this series should not have left the studio ... classic case of a good idea being let down!!
ESPECIALLY THIS!... it's in bad taste... a headless kid or headless father... creativity does not mean senseless!

satish singh
creative director, max l'agence

tim_bro1's picture
tim_bro1
55 pencils

Cannes judge: "You had me at Volkswagen".

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