Vögele: Box Models, Flowers

Vögele Shoes is a Swiss shoe label, offering shoe fashions at affordable prices. The campaign shows models, whose legs protrude from holes in closed shoe boxes. Around the real legs, there is the person of an artist printed on the box.

Advertising Agency: Jung von Matt / Limmat, Zurich, Switzerland
Creative Director: Lukas Frei
Copywriter: Samuel Christ
Art Director: Inken Rohweder
Photographer: Jonathan Heyer
Illustrator: Gabriel Moreno
Graphic Design: Adrian Merz
Digital Artwork: Ben Fernandes, Moser Fernandes

Published: 
December 2011

12 comments

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

nice

Milan Solanki's picture
Milan Solanki
990 pencils

good

advertising ninja's picture
advertising ninja
609 pencils

really good solution!

andylefty's picture
andylefty
4535 pencils

Aesthetically very pleasing.

simonds08's picture
simonds08
598 pencils

would make a cool window display

kleenex's picture
kleenex
40654 pencils

I love it...

Ron Burgundy's picture
Ron Burgundy
1634 pencils

really good fashion work, could be mistaken as a piece of art too :)

jackblack's picture
jackblack
2342 pencils

I like the art direction. Those Jung von Matt guys are alright in my book.

fotdot's picture
fotdot
673 pencils

I think design is very good.

pabzi007's picture
pabzi007
108 pencils

nice piece of work...

Cheerriiee's picture
Cheerriiee
952 pencils

very clever and original!

ella bergh's picture
ella bergh
112 pencils

okaayy

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