Advertisement

Killer

Agency: 
Published/Aired: 
August 2009
Description: 

Emergency torches.

Advertising Agency: Publicis Communications, Delhi, India
Executive Creative Director / Copywriter: Emmanuel Upputuru
Creative Director: Anindya Banerjee
Creative Group Head / Art Director: Raylin Valles

Comments (16)

Log in or register to post comments

Highest Rated

Guest's picture
Guest

Deliver the idea from the words...?

adbrandetc's picture
adbrandetc
Activity Score 66

once again what the hell? This campaign is really odd.

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Negative idea

SoCH_TO's picture
SoCH_TO
Activity Score 961

I agery with Alexander

Art direction is good but message is totally negative

Live with Passion

Jakarta Jack's picture
Jakarta Jack

so the product benefit is that you get your wife killed. f*cking brilliant. better fire the ecd.

mans's picture
mans
Activity Score 20

beautiful piece it is funny.. its got an insight, when you are in trouble you can do anything to get yourself out of the problem...
the torch can help you do that.. its new..

Guest's picture
Guest

You can't be serious. What insight? How are you getting out of a problem? Light or no light, it looks like she's getting the knife. If anything, you should be shining the light on the killer. Even then, not much of an idea.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

A torch light is not specifically for EMERGENCY, try a stupid swiss knife or something. If you guys want to have a good laugh, try pick up a copy of Gary Larson, at least there's an idea in them. Not just for the sake of 'funny haha'. Everyone can do a 'funny haha' nowadays.

The ad seems to be shot in Thailand or something, if not the talents will be really dark...but then, there's an idea, at least.

Guest's picture
Guest

Oh dear!

Guest's picture
Guest

A lot of black ink is wasted in this world....think green!

Neatonido's picture
Neatonido
Activity Score 78

Wow, this is really freaky. The "husband's" smile is disturbing.

satpal's picture
satpal
Activity Score 144

Excellent, excellent, excellent. My first smile of the day ! excellent, excellent, excellent.

thefakehuman's picture
thefakehuman
Activity Score 410

naughty but nice...

- Life Feeds on Life -

Guest's picture
Guest

What the hell? A flashlight to kill by? So what...

pabloaotw's picture
pabloaotw
Activity Score 235

There are so many people here that they have no idea about advertising... or about humor sense... or about anything.
Funny, good campaign.

Guest's picture
Guest

This is my new favorite campaign. Bizarre, incomprehensible, fascinating.

Guest's picture
Guest

Deliver the idea from the words...?

Advertisement