Agency Network: 
August 2009

Print advertisment created by Publicis, India for VK Solar, within the category: House, Garden.

Emergency torches.

Advertising Agency: Publicis Communications, Delhi, India
Executive Creative Director / Copywriter: Emmanuel Upputuru
Creative Director: Anindya Banerjee
Creative Group Head / Art Director: Raylin Valles

Comments (9)

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adbrandetc's picture
Activity Score 66

This doesn't make much sense. So crook one is showing off crook two but by doing so he'd also be giving up himself... conceptually this is really strange.

Guest's picture

nice ha ha ha. Trihan

Guest's picture

What's the difference between an emergency torch and an ordinary torch?

jorj's picture
Activity Score 638

The emergency one is for emergencies, i guess.

Guest's picture

I hope I never have an emergency then. I only have an ordinary torch and hence could not use it.

This is a try-hard and obviously scam idea. All the good 'just a picture' torch gags have already been taken by other scammers. This is scrapping the bottom of the barrel.

Guest's picture

waste of time and wastes of money.

Guest's picture

A bad rip-off of the Thailand version.

pink's picture
Activity Score 21

cool idea!

puppiepoppy's picture
Activity Score 1634

A torch light is not specifically for EMERGENCY, try a stupid swiss knife or something. If you guys want to have a good laugh, try pick up a copy of Gary Larson, at least there's an idea in them. Not just for the sake of 'funny haha'. Everyone can do a 'funny haha' nowadays.

The ad seems to be shot in Thailand or something, if not the talents will be really dark...but then, there's an idea.