Viva!: Revival, Porn-Nude

See it again with new eyes.

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Executive Creative Director: Roberto Vilhena
Creative Directors: Gustavo Tirre, Alessandra Sadock
Art Directors: Letícia Rodrigues, Filipe Chulam, Alessandra Sadock
Copywriter: Rafael Pascarella
Photographer: Keystone, Getty Images

April 2012


kleenex's picture
41128 pencils

I honestly love this idea.

themoralist's picture
26 pencils

Achei essa campanha uma merda. Mas vou dar nota alta só porque a Letícia Rodrigues é gostosa.

Phil Lestino's picture
Phil Lestino
1684 pencils

What is this trying to say? Cropping this picture does not change it at all...just a lot of naked people running in the is it porn?...and nude is just a fact...
is it the translation that leads to confusion?

Jemma McGlinchey's picture
Jemma McGlinchey
12 pencils

Not sure why cropping the image makes it porn - very strange indeed.

Temple's picture
11323 pencils

And what is this trying to sell?

thedesignaddict's picture
5403 pencils

No matter how you look at this image, there's nothing 'porn' about it.

LOLWREN's picture
16 pencils

If they were suggesting porn - prehaps just the woman on the right (but only at a stretch)... prehaps ...explicit...nude - instead of porn...nude? - However you stretch it the concept is just that, stretched. Nice idea - maybe a diffrent image woud have shown the importance of perspective better.

Log in or register to post comments