Viva Foundation: Starlet

Starlet. Mare. Ingredients: disappointment, fear, pain, moan, misery, tears.

Advertising Agency: Szwejkowski, Warsaw, Poland
Creative Director: Maciek Ufnalewski
Art Director: Marta Białostocka
Copywriters: Piotr Wronek, Ryszard Kunce
Photographer: Robert Majewski
Published: January 2011

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11 comments

CuriousPencil's picture
CuriousPencil
4227 pencils

Clear simple message, even with the odd translation.

Lazarus's picture
Lazarus
1490 pencils

Bad.

miko1aj's picture
miko1aj
3097 pencils

Tak wygląda konina? Pojawia się pytanie – skąd "wzięli" do reklamy.
Pomysł prosty, co jest zaletą w tym wypadku.
Drugie zdanie copy jest dość dziwne. Jakoś szuka się w nim tego orzeczenia i nie znajduje.

dean viii's picture
dean viii
1676 pencils

predictable.

HappyHour's picture
HappyHour
2386 pencils

The copy explains the weak idea twice.

Glut's picture
Glut
3947 pencils

mmmm

luispiter's picture
luispiter
2756 pencils

I like it

kleenex's picture
kleenex
25488 pencils

Not for me.

ki's picture
ki
124 pencils

Yummi hehe!

the_lizard_king's picture
the_lizard_king
1255 pencils

Disgusting! Sorry to be so harsh but i really abhor this thought! I mean there is no essence to it what so ever!

And then GOD said...
Let there be creativity!!!

Sooty's picture
Sooty
38 pencils

Really sad topic. I'm not a big fan of the ad, I think it would have worked better as an promotion and the ingredients thing has been done quite often before, but I hope it worked.

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