Visine: Kitchen
Natural Tears Formula. Don't ask how.
Advertising Agency: JWT, USA
Executive Creative Directors: Andrew Clarke, Kash Sree
Creative Director / Art director: Raphael Milczarek
Illustrator: Aaron Padin
Photographer: Hans Starck
Copywriter: Humberto Jiron
Producer: Tonya Martin
Director of Art Buying: Shawn Smith
Art Buyer: Carly Chappell
Print Producer: Jena Mattison
Production Company: Sweet Genius
Account Director: Susan Bratteson
Account Executive: Heather Maclary
Project Manager: Steven Marchione
Comments
I dont get it
Alexander Bickov's Personal portfolio | Twitter | Facebook | Creative ideas
Problem is: its about how the product is produced, not how it works... Nice art-direction etc. but I dont care how its produced
Alexander,
The woman is cutting onions and when you cut onions it makes your eyes burn, thus causing them to tear up.
Hope that helped!
I don't know if showing eyes burning from onions is a good way to sell a product. Ouch.
Trying too hard
I really don't want some other person's onion-smelling tears going into bottles, and then into MY eyes. Ugh.
As "guest" said... trying too hard. WAY too hard.
+++
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UDAYpatwardhan@+91 22 98206 54722
Well the idea is good.. but dunno abt the product.. but it's good.. i like the art and the execution...
god work!
will they really work hard .. respect for that . its story in an image .. they producing they product they old fashion . what bush did to the American families will fill tanks of tears ..
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