Virgin Atlantic Airways: Luggage Tags

Advertising Agency: Y&R Johannesburg, South Africa
Chief Creative Officer: Michael Blore
Executive Creative Director: Liam Wielopolski
Art Director: Steve Dirnberger, Jacque Moodley
Copywriter: Katherine Glover

8 comments

Phil Lestino's picture
Phil Lestino
1680 pencils

The most interesting part of this is the nice lady on the guess bag....

Hibon's picture
Hibon
3736 pencils

Clever idea... very interesting work.

Simple ideas are the best !

TommyO's picture
TommyO
1866 pencils

Yes, clever.

Guest's picture
Guest

Great work!

jasonyu0320's picture
jasonyu0320
49 pencils

I think it can create attention !!!
but the own impact is a little bit small, if the logo on the tags or somethings can represent Virgin can be bigger is better.

Guest's picture
Guest

I agree and some wasted space by repeating the barcode???

Zulu-1's picture
Zulu-1
130 pencils

Great work!

velle's picture
velle
1550 pencils

definitely new, definitely attention-grabbing

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