Advertising Agency: Y&R Johannesburg, South Africa
Chief Creative Officer: Michael Blore
Executive Creative Director: Liam Wielopolski
Art Director: Steve Dirnberger, Jacque Moodley
Copywriter: Katherine Glover
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8 Comments
The most interesting part of this is the nice lady on the guess bag....
Clever idea... very interesting work.
Simple ideas are the best !
Yes, clever.
That's me!
http://blog.tapuz.co.il/wranger
Great work!
I think it can create attention !!!
but the own impact is a little bit small, if the logo on the tags or somethings can represent Virgin can be bigger is better.
I agree and some wasted space by repeating the barcode???
Great work!
definitely new, definitely attention-grabbing