Viktor Rydberg High School: Cabaret

Viktor Rydberg High School’s last year students set up a play/musical every year. This year they contacted our agency and asked if we could help them out with a picture and an idea. Cabaret was the musical – and what needed to be communicated was the influence of the Nazi-regime on the Kit Kat Klub performer Sally Bowles (in the classic movie portrayed by Liza Minnelli). Limitations were the use of provocative symbols, for example a swastika, given that the students relied in part of pro bono advertising space in the subway system of Stockholm. We integrated the students in the production by letting them handle make-up, wardrobe, and supply the model – the lead actress of the musical.

Advertising Agency: Volt, Stockholm, Sweden
Art Director: Staffan Kjellvestad
Project manager: Henrik Stampe
Photographer: Fredrik Klintberg
Published: January 2011

12 comments

morse's picture
morse
16547 pencils

Wow. A high-school assignment for an agency. It's a nice poster for sure.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

manumartin5's picture
manumartin5
1202 pencils

creatively thought visual. And I agree with morse.

Paridhi.'s picture
Paridhi.
122 pencils

v attractive..!

luispiter's picture
luispiter
2756 pencils

uuufff excelent.. i like it

kleenex's picture
kleenex
34584 pencils

I like it.

H.Works's picture
H.Works
100 pencils

Very nice: I like it when an agency can take something great out of non-professional actors/models. The girl's perfect here. Good job!

CommandZ's picture
CommandZ
2486 pencils

Very well done.

mikeelrapido's picture
mikeelrapido
1929 pencils

sexy one

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

Sophia Lambadaridis's picture
Sophia Lambadaridis
64 pencils

The art direction is simple, clear and just perfect.

the_lizard_king's picture
the_lizard_king
1259 pencils

Very Very smart Idea! Awesome way to tackle the situation. Great job guys!

And then GOD said...
Let there be creativity!!!

shinnsei's picture
shinnsei
39 pencils

such a simplicity but not ordinary, love the font.
composition might not perfect yet, like missing something.

by the way, it's impressive work from high-school students. keep going!

:)

spinsarah's picture
spinsarah
110 pencils

It's fresh, and actually completely relevant (for once). This ad is wonderful and I wish them the best of luck with their show.

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