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Fun And Stuff, Cake

Agency: 
Published/Aired: 
April 2011
Description: 

Our studies indicate, saying yes to fun stuff is more fun and stuff.

Advertising Agency: McCann, Helsinki, Finland
Art Director: Jyrki Poutanen
Copywriter: Timo Silvennoinen
Illustrator: Raine Kuusi / Fake Graphics
Additional credits: Petteri Lillberg, Janne Uotila, Kari Mikkonen, Anu Rahkola

Comments (13)

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Highest Rated

paulwirr's picture
paulwirr
Activity Score 31

what?

niniasufle's picture
niniasufle
Activity Score 407

I don't know... but I want some of that!

NataliaLima's picture
NataliaLima
Activity Score 1380

Yay lets say yes to morbid obesity

kleenex's picture
kleenex
Activity Score 43473

Amen to that poster!!!!

rjulian's picture
rjulian
Activity Score 2

bizarre stuff, eh? in fact, its bizarreness is one of the reasons it's so memorable. there's lots of neuroscience that supports this as
a creative technique. this short film describes some of ways to apply it to brands & marketing materials http://www.qvbrands.com/intro-movie/

ace85le's picture
ace85le
Activity Score 3939

OMG.

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EZMartinez's picture
EZMartinez
Activity Score 45

Fresh and fulfilling indeed.

bhuvneshwar.chd's picture
bhuvneshwar.chd
Activity Score 989

broad perspective idea & execution.
thumb is up.
keep going.

"If you are irritated by every rub, how will you be polished?"
— Rumi

TBWR's picture
TBWR
Activity Score 15

Nice concept.

theoldman_son's picture
theoldman_son
Activity Score 317

Funny. Well written copy.

Rotzgoht's picture
Rotzgoht
Activity Score 186

The ad is OK. It says their line is all about decadence and excess. People might like that. My issue is with the body. I know it's hip/ absurdist/ existential to have an apparent "flippant" line (or flipping the line). It's a good first thought, but "stuff" is not the word to hang a campaign upon. Oh, and is this it "NG LI" cruises?

saumya's picture
saumya
Activity Score 244

extremely forced.

ad loving mad creative. find me on desicreative.

katty_brb's picture
katty_brb
Activity Score 19

forced

paulwirr's picture
paulwirr
Activity Score 31

what?

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