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Viking Line Cruises: Fun And Stuff, Cake

Viking Line Cruises: Fun And Stuff, Cake
Your rating: None Average: 7.1 (49 votes)

Our studies indicate, saying yes to fun stuff is more fun and stuff.

Advertising Agency: McCann, Helsinki, Finland
Art Director: Jyrki Poutanen
Copywriter: Timo Silvennoinen
Illustrator: Raine Kuusi / Fake Graphics
Additional credits: Petteri Lillberg, Janne Uotila, Kari Mikkonen, Anu Rahkola
Published: April 2011

15 Comments

babalu's picture 262 pencils
babalu | Thu, 2011-05-19 11:54

More fun and stuff? huh???

niniasufle's picture 411 pencils
niniasufle | Thu, 2011-05-19 12:04

I don't know... but I want some of that!

NataliaLima's picture 1390 pencils
NataliaLima | Thu, 2011-05-19 12:18

Yay lets say yes to morbid obesity

kleenex's picture 8394 pencils
kleenex | Thu, 2011-05-19 12:33

Amen to that poster!!!!

Ben Dover's picture 1268 pencils
Ben Dover | Thu, 2011-05-19 15:07

Huh? Is this a cruise for pigs. Surely it can't be fun eating your way through all that.

rjulian's picture 2 pencils
rjulian | Thu, 2011-05-19 20:28

bizarre stuff, eh? in fact, its bizarreness is one of the reasons it's so memorable. there's lots of neuroscience that supports this as
a creative technique. this short film describes some of ways to apply it to brands & marketing materials http://www.qvbrands.com/intro-movie/

ace85le's picture 3901 pencils
ace85le | Thu, 2011-05-19 21:10
2

OMG.

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EZMartinez's picture 18 pencils
EZMartinez | Fri, 2011-05-20 02:09
9

Fresh and fulfilling indeed.

bhuvneshwar.chd's picture 1013 pencils
bhuvneshwar.chd | Fri, 2011-05-20 02:21

broad perspective idea & execution.
thumb is up.
keep going.

"If you are irritated by every rub, how will you be polished?"
— Rumi

TBWR's picture 6 pencils
TBWR | Fri, 2011-05-20 03:13
10

Nice concept.

theoldman_son's picture 243 pencils
theoldman_son | Fri, 2011-05-20 09:12

Funny. Well written copy.

Rotzgoht's picture 196 pencils
Rotzgoht | Fri, 2011-05-20 10:39

The ad is OK. It says their line is all about decadence and excess. People might like that. My issue is with the body. I know it's hip/ absurdist/ existential to have an apparent "flippant" line (or flipping the line). It's a good first thought, but "stuff" is not the word to hang a campaign upon. Oh, and is this it "NG LI" cruises?

saumya's picture 166 pencils
saumya | Sat, 2011-05-21 07:11

extremely forced.

ad loving mad creative | http://www.desicreative.com/forum

katty_brb's picture 19 pencils
katty_brb | Mon, 2011-05-23 13:47
1

forced

paulwirr's picture 31 pencils
paulwirr | Mon, 2011-05-23 14:00

what?

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