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Published/Aired: 
February 2008
Description: 

Noticeably sharper. The new forged kitchen knife range from Victorinox.

Advertising Agency: Demner, Merlicek & Bergmann, Austria
Creative Directors: Sebastian Kainz, Marc Wientzek
Art Director: Marion Schlipfinger
Copywriter: Monika Prelec
Photographer: Robert Staudinger

Comments (16)

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Highest Rated

Spider's picture
Spider
Activity Score 301

Zippo few year ago. Check Archive.

ahpitt's picture
ahpitt
Activity Score 342

haha ... this is fun, but taking me few second to catch it.

funky_frogii's picture
funky_frogii
Activity Score 2536

GOOD CAMPAIGN.

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Killer Kowalski's picture
Killer Kowalski
Activity Score 394

Isn't Austria next to Italy?

thirty6chambers's picture
thirty6chambers
Activity Score 1464

lame.

melocoton's picture
melocoton
Activity Score 987

muy sutil

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Yeah, way too subtle. The second one is better, the marble one not good.

Tripioso's picture
Tripioso
Activity Score 470

I don't get it. Looks like the table is scared. But why?

Life's a Trip. Enjoy the Ride!

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Very forced idea!

robottttrockkkk's picture
robottttrockkkk
Activity Score 814
bknowlden's picture
bknowlden
Activity Score 3647

Sucks that this is so well done, because this idea has been done many times.

vote4pedro's picture
vote4pedro
Activity Score 4601

nice retouching. old idea.

david ogilvy's picture
david ogilvy
Activity Score 30

Who has an oak chopping board? it's just the same as the other one anyway

khalsain's picture
khalsain
Activity Score 264

SUPERRRR!

Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

Chief Creative Director Nexus BBDO

mindthegap's picture
mindthegap
Activity Score 16

nice idea, well executed. it's quiet, but beautiful to look at!

Spider's picture
Spider
Activity Score 301

Zippo few year ago. Check Archive.

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