Vicks NyQuil: Theo

For a Better Looking Tomorrow. Vicks NyQuil. The nighttime, sniffling, sneezing, coughing, aching, fever, best sleep you ever got with a cold... medicine. Vicks. Breathe Life In.

Advertising Agency: Publicis New York, USA
Chief Creative Officer: Rob Feakins
Executive Creative Director: Joe Johnson
Art Director: Dave Hermanas
Copywriter: Dafna Garber
Art Buyer: Samantha Jaffoni
Published: November, 2009

9 comments

tirthomitro's picture
tirthomitro
2758 pencils

somehow stupid!

they showed me a picture & i laughed
dignity has never been photographed

alexander_bickov's picture
alexander_bickov
3279 pencils

Agree

shrenikster's picture
shrenikster
40 pencils

ths is bad!!!

miko1aj's picture
miko1aj
3098 pencils

i like it. It's simple and to the point. Nice looking either.

silvi's picture
silvi
4172 pencils

Horrible. But i think the logo and slogan position is great.

chris myles's picture
chris myles
429 pencils

I agree with you Silvi.

scarfinati's picture
scarfinati
830 pencils

what are you guys talking about this is a great campaign.

An ugly sleep for a better looking tomorrow.

great idea. And makes me want the product benefit

i wouldve played up the ugly sleep more though. Drool out of the mouth and stuff

slip's picture
slip
919 pencils

nice layout. nice idea.

SJB

sandhya rao's picture
sandhya rao
217 pencils

nothhing appreciable but cool of three

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