Vicem Cement Industry: Challenging time, 1

Challenging time

Advertising Agency: Dentsu Alpha, HCM City, Vietnam
Creative Director: Widi Hartono
Art Director: Quang Dung
Copywriter: Phu Anh
Illustrator: Xuan Canh
Photographer: Sang Pro
Published: December 2009


sandhya rao's picture
sandhya rao
217 pencils

all three seem feel like boring

AssassinX's picture
1329 pencils

Maybe they mean the cement is reliable n "long-lasting"?

I guess.

shahidali's picture
4069 pencils

are these painting symbolizing something such as 'urbanization in vietnam'.....etc...etc... which the viewers familiar with as a concept? else where did the bag of cement came from?
may be, its relevant to vietnam!


Naux71's picture
16 pencils

That cement can fight time. :)

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