Viaje Mais Magazine: USA
Get to know the world like no one else
Advertising Agency: LP360 Brazil
Creative Director: Fernando Luna
Art Director: Alexandre Lage
Copywriter: Marcel Petroff
Photographer: Pict Studio
Retouch: Pict Studio
Get to know the world like no one else
Advertising Agency: LP360 Brazil
Creative Director: Fernando Luna
Art Director: Alexandre Lage
Copywriter: Marcel Petroff
Photographer: Pict Studio
Retouch: Pict Studio
14 comments
gold lion 6 years ago : http://adsoftheworld.com/media/print/land_rover_owners_club_directions
Ouch! But nice artwork, at least.
you were absolutely right my friend
and better too
Quite really.
It's so obvious the taxi/girl were shot in a studio and photoshoped on top of a bunch of stock photos, it hurts.
I think it's a good campaign all the way. Nobody needs to take this literally. It's just a funny idea.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
Agreed with morse.
Aside from delivering a simple little joke you get right away, this set is clean and classic. The warm photography post-processing is icing on the cake.
The ad, I get. The hostility, not sure.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Advertising is a hostile environment, mon ami. And yep, I agree with you, as usual, about this campaign. It's warm and inviting to look at.
Yes, as usual, both of you don't know what you're talking about. Amateurs or first year students, it's hard to pick.
Quite really.
I'm a pro who doesn't have anything to prove by coming on here and saying everything sucks.
You're one of those marginal net lurkers who thinks saying everything sucks makes you sound smart.
Not working for you.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Nice work!
http://www.joelapompe.net/2011/04/24/land-rover-viaje-directions-lost-...
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe / Buy my book : http://www.maisonmoderne.lu/publishing/eshop/joe-la-pompe
uffff what to say? cliché over cliché
Funny!
//usevertising v.s badvertising//
C'est une question de vie ou de mort.