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Vespa: Hated

Vespa: Hated
Your rating: None Average: 8.5 (77 votes)

Our ride.

Advertising Agency: Saatchi & Saatchi Manila, The Philippines
Creative Directors: Andrew Petch
Art Directors: Andrew Petch
Copywriters: Andrew Petch, Bogey Banardo
Producers: Dennis Obien, Ruel Arnedo

38 Comments

lakshmi narasimha murthy's picture 60 pencils

Supeeeeeeeeeeeeeeeeeeeer.

dsklan's picture 1789 pencils
8

dont like longcopy, but this series really catches the vespa feeling;)
very good

mikeelrapido's picture 1943 pencils

It's simply beautiful. Great, catches experience.

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Guest's picture

Great. That one is best.

Guest's picture

Great. That one is best

halfmanhalfidea's picture 30 pencils

Ads like this are the reason I wanted to become a copywriter.

This is my favorite of the series.

Wordnerd's picture 6617 pencils
9

HA! great job

Guest's picture

superb.

Guest's picture

lovely campaign. some good, some not that good. but overall - nicery!

LeeHarvey's picture 3087 pencils
7

Sounds like a must-dump-bitch to me. Funny copy tho!

tirthomitro's picture 2186 pencils

good to see copywriters still proving that the ideator-art guy
is not just enuf.
BRAVO!

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

This is absolutly wonderful. Well executed, well crafted and beautifully simple.

silvi's picture 4174 pencils

i LIKE IT VERY MUCH!

Reality Check's picture 1725 pencils
7

By turns fun, touching and genuinely inspiring.

Guest's picture
7

Well written. Really captures the essence of the Vespa brand. Well done.

http://dearadvertisin.blogspot.com/

Javier Ramírez's picture 1236 pencils

jajaja muy bueno...el arte igual pudo ser mejorcito, no sé...

Chief Creative Director Nexus BBDO

funky_frogii's picture 2548 pencils

what s the product?

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Guest's picture

fine work dood

KESHAV's picture 149 pencils

good work

chozaghi's picture 6 pencils

charming and great campaign!!

Guest's picture

Yeah, I like it. Maybe that final line 'she held me all the way home' could have been pushed a bit further but I love the set up and the thinking behind the pay-off.

Guest's picture

more love to vespa!!!

kgeiger's picture 6642 pencils

This is a really nice series of adverts. Good job!

jem's picture 20 pencils

awwww

Guest's picture

these are beautifully written and designed.

excellent work.

kalpesh78's picture 2096 pencils

Love the ad... hate the font.

ideas....30 minutes nahi toh free.

sridharkmuthu's picture 9 pencils

GOOD

Guest's picture

good one tony!

suma's picture 54 pencils

yeaaaaaaah!

Guest's picture

dump the moody cow!

SkaBitchy's picture 12 pencils

She hated the ads that never was.

Guest's picture
7

Loved the expression!

Guest's picture

Great copy. Art direction could be improved, a lot.

Guest's picture

great the way it is

Migzter13's picture 985 pencils
8

nyaha! well she has no choice right?! hahahaha. Never a fan of longcopy myself but i have to say this got me reading. Oh.. if you want chicks to hug you all the WAY home.. I recommend a Ducati. hahaha

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Mirikuaro's picture 340 pencils
9

one more time... delivered successfully

kagzmainah's picture 633 pencils

well done

ralphstieber's picture 138 pencils
10

ahhh,... so fuckin`great! a damn good reason to be a copywriter.

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