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Cops

Agency Network: 
Published/Aired: 
September 2008
Description: 

Print advertisment created by Saatchi & Saatchi, New Zealand for Vespa, within the category: Automotive.

Advertising Agency: Saatchi & Saatchi New Zealand

Executive Creative Director:

Designer:

Creatives: ,

Illustrator: Trevor Powell

Account Director: David Bowles

Print Producer: Craig Vary

Comments (22)

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sumsum's picture
sumsum
Activity Score 615

turns you to do some dangerous stunts. i like it!:)

ricklongo's picture
ricklongo
Activity Score 1244

Funny stuff!

SeanMartin's picture
SeanMartin

This would have been so much stronger if the sig were down by the product. As it is, you have to wander in two directions to get the message, and the pay off is diluted in the process.

BrettHeart's picture
BrettHeart
Activity Score 136

grrrreat!!!! ;-)

[BrettHeart™]

elitistjerk's picture
elitistjerk
Activity Score 54

Clever although the measurement on the Vespa wasn't necessary, you just get it anyway

nicoruk's picture
nicoruk
Activity Score 107

very nice, i like it.
But that's a mistake.
The car belongs to the police but the agents are Carabinieri (another type of police).
Nobody will die for these but being italian i had to mark it!

NatalieM's picture
NatalieM
Activity Score 1685

Great art direction and concept! Start some trouble, Vespa owners.

luisrivera11's picture
luisrivera11
Activity Score 469

i like it, hope gey a Cannes

moco azul's picture
moco azul
Activity Score 6

its so good that i can actually hear the BEEP BEEP...

Paul Eveleigh's picture
Paul Eveleigh
Activity Score 111

La dolce vita.

sneakyhands's picture
sneakyhands
Activity Score 1857

illustration yes. idea no, but pretty close. the world becoming more accessible doesn't mean that you never use your brakes.

shahidali's picture
shahidali
Activity Score 4069

i like it because of its 'retro' portrait which markets 'nostalgia' in a way 'volxwagon' did a decade ago...
wonder how the technical '75cm' idea is going to distrub the theme...i'm quiet confident its not going to support!!!

shahid

CoAl's picture
CoAl
Activity Score 18

masterpiece

marcooo's picture
marcooo
Activity Score 38

so, you don't have brakes? so, you're a criminal? so, you're a stuntman?
it means nothing to me. bad, bad idea because vespa never had that mood.

gbl's picture
gbl
Activity Score 451

fantaaaaaastic!!

modern drunker's picture
modern drunker
Activity Score 85

love it !

capywriter's picture
capywriter
Activity Score 5509

this one's better than the other one... it doesn't make you do something extremely dangerous, and it's just more funny

capywriter's picture
capywriter
Activity Score 5509

just 1 detail... just after passing those two cops... you'll hit the front of their car :/

EGGO's picture
EGGO
Activity Score 354

Wait, a student did this idea already.

You have to hate advertising in order to truly love it.

icarodoria's picture
icarodoria
Activity Score 66

Very pretty. You may got a shortlist.

theanc's picture
theanc
Activity Score 2783
floydeepurple's picture
floydeepurple
Activity Score 349

this is a winner

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