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Venezia Cafe: Soda

Venezia Cafe: Soda
Your rating: None Average: 9.1 (45 votes)

Add some Wifi to your morning.
Free wireless internet hotspot.

Advertising Agency: Utopium, Oradea, Romania
Creative Director / Art Director: Cristian Ungur
Copywriter: Mihai Pop
Published: December 2007

Comments

jsantanaxp's picture 421 pencils

yes, but...
Venezia Cafe with coca-cola or soda?
or only coffee?

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http://comunique9.blogspot.com

teenquey's picture 296 pencils

but this is text messaging... not wireless internet.

beatriz's picture

I like this campaign, its simple and clear. the visual is related with the keyword, but the copy makes it clear!

abhishake.das's picture 254 pencils

Now this is nice. Really nice. Congrats guys. I really don't who will say what in this forum, but i like it.

life's got just one figure of speech.....irony!

Guest commenter's picture

Teenquey, I think it's more Instant Messaging than text (mobile texting). You can't structure upper and lower lines in cell texting. So it is related to the internet. But that's besides the point. The ads are about communicating while having a coffee or a glass of wine. That's the promise - chat while you drink your coffee.

Guest's picture

That's absolutely dark as a hole.
Who can recognise a Wifi symbol or any of the items that build it ?
Not clear at all. Glass and bottle are not clear at all... Or maybe this is just cultural, but I have reasons to believe that this is not obvious, not obvious at all...
Like said before in those posts, playing around with the wifi stuff could have been smarter...
So i didn't like it, though the graphic work is convincing (but senseless)...
Sorry for that.

Guest's picture
1

That's absolutely dark as a hole.
Who can recognise a Wifi symbol or any of the items that build it ?
Not clear at all. Glass and bottle are not clear at all... Or maybe this is just cultural, but I have reasons to believe that this is not obvious, not obvious at all...
Like said before in those posts, playing around with the wifi stuff could have been smarter...
So i didn't like it, though the graphic work is convincing (but senseless)...
Sorry for that.

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