Veikkaaja Sports Magazine: The cobbler

There's a legend about a cobbler from Milan who sold his roof tiles to see AC Milan in the finals of the Champions League.
Now we´re searching for the Greatest Finnish Sports Fans.

Advertising Agency: hasan&partners, Helsinki, Finland
Creative Director: Anssi Järvinen
Art Director: Mikael Nemeschansky
Copywriter: Lasse Paasto
Illustrator: Ilkka Juopperi &Tommi Vallisto / Ikongraphics
Published: September 2009

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14 comments

Guest's picture
Guest

nice design can't save an okay idea, if you want to even call it an idea. designers should have higher goals than just making something look cool.

tirthomitro's picture
tirthomitro
2718 pencils

good art...but that's all.

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

bad adv...
sorry but that man is a famous italian singer, not a cobbler! his name is Giorgio Gaber.
bad bad bad

Blashyrkh's picture
Blashyrkh
32698 pencils

Right. I was sure he was a famous face but couldn't remember his name. http://www.muspe.unibo.it/soffitta/2005/teatro/pgaber.jpg

Guest's picture
Guest

OBEY!!!!!!!

Guest's picture
Guest

OBEY

WillBuller's picture
WillBuller
88 pencils

okay...had about enough of this. so anytime an art director uses a styling similar to soviet propaganda we automatically assume they're copying shepard fairey? shut up.

cool graphics.

+---------------------++++++

never stop exploring.

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Guest's picture
Guest

he visto este tipo de gráfica unas 5 veces en esta página, exactamente igual... y si la única gracia que tiene esta pieza es el arte, entonces no tiene nada

flavourfish's picture
flavourfish
125 pencils

The ideas behind the story in the two ads should be more in center.. This ad has very nice visuals, but the design and concept doesnt connect.
If they meant to look like footballcards they have left out a very important detail, that the card shouldnt look that good all the way. And footballcards must be the most used ide ever...
However I would like to see the italian cobbler in another concept. The story is fun.

mpared's picture
mpared
562 pencils

I like it!

Guest's picture
Guest
Guest's picture
Guest

That is brilliant! Nice concept, good idea, exellent artwork!

blacksmurf's picture
blacksmurf
200 pencils

lol, i'm contacting giorgio gaber's copyright owner...in italy, ggaber is like micheal jackson in usa.

easy to say "art director".

Guest's picture
Guest

This styling is not just a similar to soviet propaganda. This design has been taken directly from shepard fairey's prints that are in his "Supply and Demand" book (can't find those prints from his website). Thieves!

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