Veikkaaja Sports Magazine: Never switch teams
There are athletes who will never switch teams. They form an elite squad. A select group who are driven by a deep knowledge and passion for their sport.
Advertising Agency: hasan&partners, Helsinki, Finland
Creative Director: Eka Ruola
Art Director: Mikael Nemeschansky
Copywriter: Anssi Järvinen
Illustrator: Ilkka Juopperi & Tommi Vallisto / Ikongraphics
Published: March 2009
7 Comments
Superb illustration. Concept... well...
did you reletter that just to submit it to award shows? that's a lot of effort for an ad that's just ho-hum.
Awesome art direction though. The concept is more understandable, when you read the tag line: it´s a sport to be a sports fan.
Love drawing style
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Really nice look and strong poster feeling.
The payoff is clever, maybe a little too much copy.
Love this ad
This is so true... I