vDrug & Alcohol Services South Australia: Molly

To get help to quit contact your local health professional or visit giveupsmokesforgood.org.au

Advertising Agency: Jamshop, Adelaide, Australia
Creative Director: Jim Robinson
Art Director: Kent O’Halloran
Copywriter: Johnny Velis
Account Director: Kate Zealand
Photographer: Richard Lyons

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Peter Frank's picture
Peter Frank
532 pencils


Chester's picture
46 pencils

Thumbs up

RichardCl's picture
123 pencils

I'd say you'll find some better ideas than this -- must be loads of potential to pull the heart strings, looking at the affect passive smoking can have on kids.

andylefty's picture
4533 pencils

There was a successful campaign in England with this idea of kids appealing to their parents.


MattValenzuela's picture
185 pencils

this is a really good campaign, thanks for sharing

ChuckN's picture
114 pencils

Where's the idea?

kleenex's picture
25728 pencils

idea is their, but I am not fully getting a lot of impact.

Roger Keynes's picture
Roger Keynes
5497 pencils

All about connecting with rural and metro, indigenous communities. Not an "idea" brief, kids. :)

Will Think for Salary

salil.sharma's picture
2278 pencils

Lovely ! Very Nice Campaign ! Prefect Art Direction & Execution !

imagineit's picture
552 pencils

This has been done to death - nice line though

certaintly's picture
4060 pencils

their idea is to use direct emotional impact.

0 creativity. anyone could do this. therefore: boo.

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