Vanish: Ketchup
Vanish. Now in 3 liters pack.
Trust pink. Forget stains.
Advertising Agency: EuroRSCG Worldwide, São Paulo, Brazil
Creative Director: Rodrigo Corbari
Art Director: Vitor Bomfim
Copywriter: André Baldez
Vanish. Now in 3 liters pack.
Trust pink. Forget stains.
Advertising Agency: EuroRSCG Worldwide, São Paulo, Brazil
Creative Director: Rodrigo Corbari
Art Director: Vitor Bomfim
Copywriter: André Baldez
18 comments
hmmmmm. I like it. Very Simple. Effective. Feels familiar though. Just cant place it.
I say excellent, very fresh to me
Based in Tide...
Yeah I agree completely. Check this out.
http://adshunters.com/wp-content/uploads/2008/07/tide-ketchup.jpg
Não, imbecis...
Tide mostra o produto como se não tivesse cor pra manchar...
Nesse, os vetores estão em branco à toa... só pra ficar simples...
O ponto aqui é que é difícil passar o catchup sem errar (tamanho).
Mas pode relaxar e errar o quanto quiser, pq a embalagem tem 3 litros agora... sacô ?
i actually like the tide one a lot better.
as far as this one goes, the image in the middle tries to attract attention with high contrast but for me it's just too small and off centre.
Horrible
Very naughty. Looks like EuroRSCG will be losing their account.
http://adsoftheworld.com/forum/dungeon/clorox_bleachhhhhhhhhhhhhahhh
The man who stops advertising to save money is like the man who stops the clock to save time
awwwful
yes, the concept is out there but this seems to be the best executed. The illustration makes it way more engaging than the Tide because personally as a consumer I do not like to see white shit inside the actual ketchup bottle (disgusting!), so it works better as a symbol. The is good, but something is missing and maybe that is good too. By not completing the circle the ad catches more eyes and alerts more minds. hmm b+
This is a great way of inforcing the brand and informing the public at the same time.
SJB
Yeah i have to say, i prefer the tide one.
http://www.mattndan.co.uk/
Terrible
This says to me the product will make stains smaller, not disappear... Too bad.
Não esta de rapido entedimento
Oh god! You people are so stupid!
Don't you see that the ketchup package it's white just because it's a vector illustration?!?!?!?!
The idea is NOT in the ketchup it self. It's a parody about sizes.
3 LITERS MORE KETCHUP - NEW 3 LITERS VANISH!
Now you can just joy your sandwich life with no worries.
The burger on aside is just to do the comparison. Bigger stains? Bigger Vanish!
Got it? Fuck sake!
Back to school ass holes!
Simple and inteligent
Great Ad
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