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Water Waste

Agency: 
Published/Aired: 
February 2010
34214
Description: 

Print advertisment created by McCann, India for Vanarai, within the category: Public Interest, NGO.

Advertising Agency: McCann Worldgroup, Mumbai, India
Regional Executive Creative Director: Prasoon Joshi
Executive Creative Director: Ryan Menezes
Art Director: Sandip Gaikwad, Milind Palav
Copywriter: Lolita D’souza
Photographer: Saish Kambli

Comments (36)

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Highest Rated

simple ad's picture
simple ad
Activity Score 3

good idea by DHL and good inspiration by these ppl.

Mandark's picture
Mandark
Activity Score 407

oooooHHH yes!! i don't know if it has been done before, but i LOVE it!

"U think it's perfect?! Press delete and start again!"

mosho's picture
mosho
Activity Score 298

old idea
been used before in DHL

Mohamed El Mahdy
www.sketchescs.com

mosho's picture
mosho
Activity Score 298

although i like it :)

Mohamed El Mahdy
www.sketchescs.com

tirthomitro's picture
tirthomitro
Activity Score 2758

it hasn't, by any chance, has NOT been done!!

they showed me a picture & i laughed
dignity has never been photographed

rolling.stone's picture
rolling.stone
Activity Score 2741

tirtho do u forget your own comments

http://adsoftheworld.com/media/print/dhl_page?size=_original

tirthomitro | Tue, 2009-09-15 10:32

like, kick"f@#%&*g"ass!!! seriously kick"f@#%&*g"ass!!!

they showed me a picture & i laughed
dignity has never been photographed

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Lucy80's picture
Lucy80
Activity Score 77

why not? it's simple and telling.

Reflecto's picture
Reflecto
Activity Score 12

It has been done before:
http://adsoftheworld.com/media/print/dhl_page

But still, i like this one.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Brilliant. Simple 'action/reaction' message.

The DHL ad is not the same. In fact, this ad employs a much better use of the creative device.

Top drawer.

the_guest's picture
the_guest
Activity Score 175

totally agree with this analysis

20max01's picture
20max01
Activity Score 133

I absolutely have to agree. It's just the same use of media but the idea is fresh and really cool. I love it.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Great! Congratulations.

naresh's picture
naresh
Activity Score 298

cooool idea, Congrats Sandy!

Noddy

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Excellent execution, and great cause.

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Simply great!

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

Ramezani's picture
Ramezani
Activity Score 315

So goood.

Brain-Art's picture
Brain-Art
Activity Score 1101

Very nice

Hiperion's picture
Hiperion
Activity Score 3138

Simple and effective
:)

kamilwoojcik's picture
kamilwoojcik
Activity Score 139

I think its great!

WillyLatasa's picture
WillyLatasa
Activity Score 616

WHAT DOES IT SAYS???

"Bright ideas bring better results"

artben's picture
artben
Activity Score 2

nice!!

raghavendra's picture
raghavendra
Activity Score 232

couldn't have been done any better

hilazon's picture
hilazon
Activity Score 150

beautiful

alejulimaty's picture
alejulimaty
Activity Score 842

smart

ek kanya's picture
ek kanya
Activity Score 814

smart. one for the festivals.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

kagzmainah's picture
kagzmainah
Activity Score 631

simple. clear.

Dzsoi's picture
Dzsoi
Activity Score 8490

Lovely. DHL is similar, but not better.

Alubia's picture
Alubia
Activity Score 54

It's the same DHL idea, I'm not sure to be agree with that.

samvel's picture
samvel
Activity Score 13

- -! 感悟彼茤 nice

funky_frogii's picture
funky_frogii
Activity Score 2538

excellent.....very effective

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

ek kanya's picture
ek kanya
Activity Score 814

hmmmmmm... ivery nice idea. very nice indeed, even thought the image above us blurry and I could hardly read it.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Vinod's picture
Vinod
Activity Score 22

todu hai... very impressive...

hermotsura's picture
hermotsura
Activity Score 254

do those people really get more water if westerners turn off the tap water while brushing teeth? i know that it's completely stupid to have water tunning when not using it, but my question is more theoretical. does anybody have the answer?

v0the0kwc's picture
v0the0kwc
Activity Score 141

Very smart ad

Dreambang's picture
Dreambang
Activity Score 239

Dang

simple ad's picture
simple ad
Activity Score 3

good idea by DHL and good inspiration by these ppl.

Guest's picture
Guest

hmmm..very simple and nice!

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