Vanarai Foundation: Water Waste
Advertising Agency: McCann Worldgroup, Mumbai, India
Regional Executive Creative Director: Prasoon Joshi
Executive Creative Director: Ryan Menezes
Art Director: Sandip Gaikwad, Milind Palav
Copywriter: Lolita D’souza
Photographer: Saish Kambli


37 Comments
oooooHHH yes!! i don't know if it has been done before, but i LOVE it!
"U think it's perfect?! Press delete and start again!"
old idea
been used before in DHL
www.it-evo.com
although i like it :)
www.it-evo.com
it hasn't, by any chance, has NOT been done!!
they showed me a picture & i laughed
dignity has never been photographed
tirtho do u forget your own comments
http://adsoftheworld.com/media/print/dhl_page?size=_original
tirthomitro | Tue, 2009-09-15 10:32
like, kick"f@#%&*g"ass!!! seriously kick"f@#%&*g"ass!!!
they showed me a picture & i laughed
dignity has never been photographed
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~ Quite obviously, I have gathered no moss ! ~
why not? it's simple and telling.
It has been done before:
http://adsoftheworld.com/media/print/dhl_page
But still, i like this one.
Brilliant. Simple 'action/reaction' message.
The DHL ad is not the same. In fact, this ad employs a much better use of the creative device.
Top drawer.
totally agree with this analysis
I absolutely have to agree. It's just the same use of media but the idea is fresh and really cool. I love it.
Great! Congratulations.
cooool idea, Congrats Sandy!
Noddy
Excellent execution, and great cause.
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Simply great!
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So goood.
Very nice
Simple and effective
:)
I think its great!
WHAT DOES IT SAYS???
"Bright ideas bring better results"
I like it...simple, elegant design that gets the point across.
Trade Show Giveaways: Because making the right impression to potential clients takes more than just a smile.
nice!!
couldn't have been done any better
beautiful
smart
smart. one for the festivals.
am an advertising junkie | read my flog at http://www.desicreative.com/forum
simple. clear.
Lovely. DHL is similar, but not better.
It's the same DHL idea, I'm not sure to be agree with that.
- -! 感悟彼茤 nice
excellent.....very effective
Infected by a virus called CREATIVE | "And ya I Love Everything"
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hmmmmmm... ivery nice idea. very nice indeed, even thought the image above us blurry and I could hardly read it.
am an advertising junkie | read my flog at http://www.desicreative.com/forum
todu hai... very impressive...
do those people really get more water if westerners turn off the tap water while brushing teeth? i know that it's completely stupid to have water tunning when not using it, but my question is more theoretical. does anybody have the answer?
In the quiet words of the Virgin Mary... Come again?
Very smart ad
old and copied idea.. http://adsoftheworld.com/media/print/dhl_page
good idea by DHL and good inspiration by these ppl.
hmmm..very simple and nice!