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29 comments

sirvan's picture
sirvan
29870 pencils

/shudder

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

This is gross, also, super cheesy.

Mandark's picture
Mandark
407 pencils

oh my god....jesus...oh no...i'm not having veggies...any time soon. i'm not eating...today...jesus...so bad...

"U think it's perfect?! Press delete and start again!"

Guest's picture
Guest

whoa...??!!

Guest's picture
Guest

Gross.

rebelscum's picture
rebelscum
2114 pencils

This is your Canada Cannes submission?

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

STRTLRS's picture
STRTLRS
1607 pencils

Holy molly.

---------------
I think, therefore... yeah.

Bull's picture
Bull
48 pencils

muy crudo

Guest's picture
Guest

The client would never run this. Horrible.

Guest's picture
Guest

disgusting

Guest's picture
Guest

That's AWESOME. Never seen an umbilical cord used before. Nice thought. If you think about it, it's actually super tight conceptually. 1) being that mom's give you your nutrients from at birth through this thing and because it's long and grown in symbolizes that she has fed you over the years which is very true of the target. And 2) a play on the cutting of the cord when young adults move away from their mom's house and live on their own, hence being "Veggies you can get on your own". BRAVO guys.

Guest's picture
Guest

I'm so glad you explained this. I find it awesome right now! Umbilical cords... Yummi!

Guest's picture
Guest

yes it was our submission for the contest

Guest's picture
Guest
Guest's picture
Guest

EUGH!!!

Guest's picture
Guest

let me guess. paul "biggest hack/dick in advertising" approved this.

Guest's picture
Guest

NICE. I like it. Super smart.

Guest's picture
Guest

awful, what happened to Taxi?

patUDAY's picture
patUDAY
436 pencils

Of full. Bad taste.

UDAYpatwardhan@+91 22 98206 54722

Guest's picture
Guest

holy shit!!!

poires's picture
poires
5 pencils

sorry double poste

poires's picture
poires
5 pencils

This picture is repugnant, this link between the mother and her son is inappropriate for this ad. For a juice... we can't really stay in front of the picture without having a nausea, linked with a piece of sausage we can wonder how her life was before... but what I understand I do not like.

Guest's picture
Guest

don't you think the dependance metaphor in the umbilical cord is apt for the demographic?

Guest's picture
Guest

the award show that this was from is an absolute joke. an embarrassment to canada.

a stolen idea takes grand prix. imagine what the rest of the work was like. sad.

Guest's picture
Guest

how can you be sure they stole it!? have you seen the rest of the work? what should have won?

Guest's picture
Guest

Stolen. I don't see the connection. It's totally different. This isn't a simple cutting of the chord like the spot which doesn't really say much. Whereas, although this is gross... it's a lot more insightful. The insight being - you usually get vegetables from your mom growing up and now with V8 (vegetables in a can) it's so easy you don't need your mom anymore. I like it. Great insight guys.

Guest's picture
Guest

And unbelievably off brand. Not to mention unbelievably disgusting, which is something you don't want when trying to sell a food product.

Fail.

Guest's picture
Guest

Really, are you kidding me? You consider yourself an agency that does good work? I will never, ever drink or purchase a V8 again. Since you went this route, you should have really made it realistic by throwing some V8 on the driveway, maybe adding some afterbirth too. Unbelievable that you even have a client of this stature.

v0the0kwc's picture
v0the0kwc
141 pencils

This is really gross..

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