U.S. Xpress Shipping: Ride

Remind you of your truck's ride?
Then come haul freight with us, and drive a new Volvo truck with automatic transmission and today's most advanced suspension system.

Advertising Agency: The Johnson Group, Chattanooga, USA
Creative Director: Mike Polcari
Art Director: Chuck Morrow
Copywriter: Gari Cruze
Published: September 2008

6 comments

izmild's picture
izmild
770 pencils

well done to say automatic transmission in oher way...

ninjak's picture
ninjak
76 pencils

the visual is too messy. would've been cleaner if the truck is on a roller coaster ride.

Guest's picture
Guest

if you ridden on that particular ride before you instantly get it. that ride is extremely bumpy and jerky where a roller coaster is just up and down and turns

Guest's picture
Guest

if you ridden on that particular ride before you instantly get it. that ride is extremely bumpy and jerky where a roller coaster is just up and down and turns

kgeiger's picture
kgeiger
7163 pencils

I unfortunately have to agree.

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