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15 comments

LeeHarvey's picture
LeeHarvey
3045 pencils

Aaah, now I get it, it's supposed to be a toilet! Well, this one is clear (it really looks like a toilet), the other ones not. But then again, why tell the same thing three times? Quite daring in the pharmaceutical business, this ad. And I like the piece of toiletpaper.

sorayaaulia's picture
sorayaaulia
79 pencils

i think it's an original piece.
will win medals next year

breadandbutter's picture
breadandbutter
10 pencils

Some people are too presumptuous. This ad as well.

panasit's picture
panasit
687 pencils

Great ad. Unfortunately this is the only one of the three that works.

-Tung
--good idea is enemy of great idea

Advertising Pawn's picture
Advertising Pawn
419 pencils

The idea is nice, but the executions are really too forced...

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gmint7's picture
gmint7
2685 pencils

but why a pc?
xoxo

:::J:::

ki's picture
ki
124 pencils

hehe smart ad, i like it!

VAMPIRO's picture
VAMPIRO
373 pencils

As an extra contribution that so the mouse leaving the wastebasket or in some dark corner! Good equal idea!

jakartatung's picture
jakartatung
94 pencils

With due respect to the creators, this campaign is a little bit forced. May the force be with you.

instinctive traveller's picture
instinctive tra...
189 pencils

forced? i don't know. but i've had those days and these ads relate to me excellently. right from the first one. i found them funny and reassuring. http://upthechimney.blogspot.com

elmikel's picture
elmikel
1147 pencils

As mentioned somewhere above, this is the only one that works. I couldn't get the other ones before I saw this one. Again, someone has killed the campaign with 2 bad executions out of 3 as it was in case of Reiffeisen bank. If it was just this one it would be o.k...

bartwhite's picture
bartwhite
80 pencils

really nice!!!!

ancho mucho's picture
ancho mucho
42 pencils

anchomucho
very original even though the elements are common..uhm good good..

gienel's picture
gienel
339 pencils

WOW GreaT Proudly PHILIPPINE made...AYOS!!!!

adrianapr's picture
adrianapr
1238 pencils

elmikel you're so right. I thought the same, and I just got it when I saw THIS one (yes, me too).

About "why a PC", I think they´re just representing an office here, if you wanna go, you wanna go in the office, at home, in the streets, it doesn't matter.. I think the PC reinforces the idea you're not home so you don't have the "privacy" you need, so the PC is fine to me.

However, my friends in Jimenez Basic, why don't you look for something that in a natural way looks like a toilet?... I humbly suggest it because I really think the concept is very good (it has a powerful insight) but you could think of a better execution, this one is a little forced and the other two, well, many of us didn't get it right away.
If you don't have 2 or 3 brilliant ads, don't send it as a campaign because ONE bad ad could kill the whole thing.

Anyway, I think it's a very good job.

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