Unicef: Water kills

Unicef: Water kills

Bad water kills more children than war.

Advertising Agency: Jung von Matt, Sweden
Art Directors: Johan Jäger, Max Larsson von Reybekiel
Copywriters: Magnus Andersson, Fredric Thunholm
Photographers: Henrik Halvarsson, Marina Kereklidou

Your rating: None Average: 8.2 (50 votes)

Comments

Lemurc's picture
Submitted by Lemurc on Sun, 2007-12-30 05:54.

Also children play with water pistols....

Good ad.

Submitted by kalpesh78 on Mon, 2007-12-31 02:21.

no.. they don't. stop taking everything so literally. this is a creative execution. its creative. if ou understand what it means.

ideas....30 minutes nahi toh free.

Submitted by wkanaan on Sun, 2007-12-30 07:32.

nice!

Submitted by smilepig on Sun, 2007-12-30 12:12.

I luv it,simple execution and good message

Bassemfahmy's picture
Submitted by Bassemfahmy on Sun, 2007-12-30 12:16.

so nice and smart

aSma's picture
Submitted by aSma on Sun, 2007-12-30 12:22.

thOuChy!!

RyanTBrown's picture
Submitted by RyanTBrown on Sun, 2007-12-30 12:26.

Very nice ad

"Art is the triump over chaos"

RyanTBrown's picture
Submitted by RyanTBrown on Sun, 2007-12-30 12:26.

Very nice ad

"Art is the triump over chaos"

Submitted by harshik suraiya on Sun, 2007-12-30 14:07.

very nice.

your work is your identity.
http://harshikcreations.blogspot.com/

0nurb's picture
Submitted by 0nurb on Sun, 2007-12-30 14:14.

great execution. brilliant ad.

Ad(dicted)

Submitted by Ling on Tue, 2008-01-01 14:46.

Gimmick!!!!

Submitted by ManchuChanchu on Wed, 2008-01-02 01:09.

I think by now even unicef is bored with Ads showing african children

Submitted by awenindo on Sun, 2008-05-18 11:49.

if you never noticed...more african children die every year because of bad water...i'm sure you wouldn't notice

Submitted by washiam on Wed, 2008-01-02 05:20.

WOW!!!!!!!

Submitted by Zeus on Wed, 2008-01-02 13:31.

strong comcept!!!, very nice

Submitted by Ad Junkie At Large on Wed, 2008-01-02 18:40.

i do like the idea i'm just getting kinda sick of people trying to shock me with pictures of kids with guns to their head, c'mon we get that it's a startling image but not after we've seen it this many times.

Submitted by sold on Thu, 2008-01-03 14:45.

great, congrats!

Submitted by Dzsoi on Fri, 2008-01-04 03:43.

The image is rather funny the copy and the message is deadly serious.
I don't like it, it doesn't create discordance, it is not strong.

Submitted by Persia Princess on Fri, 2008-01-04 08:20.

Excelent!

Submitted by muraliduggineni on Mon, 2008-01-14 02:38.

The copy should have been: "Polluted Water Kills More Children than War"

Anyway, good execution.

- murali duggineni

Submitted by esteb on Wed, 2008-04-23 10:20.

Sorry, done:

http://archives.canneslions.com/images/p_p/high/2005/00010.jpg