Unicef: Socks
Child abuse leaves indelible damage within.
Advertising Agency: Cheil Worldwide, Seoul, Korea
Chief Creative Officer: Joungrack Lee
Creative Director: Yehoon Lee
Copywriter: Seulki Lee
Art Directors: Jinhyung Kim, Hyesun Seo, Sangwook Kee
Photographer: Minkwan Kim


10 comments
Fantastic idea ruined by poor, poor placement of the logo.
"Child abuse leaves indelible damage within unicef."
What were they thinking?
what should be the logo placement according to you then !!!!!
I think that bottom right is one of the best placement in any ad., given a clear base like the one used in it.........
i think maybe he means the poor copy
Sweet.
i didn't read about the unicef cause it's not very visible at first sight, so i thought first that it was for feet odors... a "maybe" good idea ruined
Like the concept.
wonderful concept:)
fantastic!
I have to agree with -sacrilegend I think the logo placement is off, If anything they should have kept the background of the yellow and perhaps the copyright to the left or middle.
regardless, I truly feel the concept is brilliant.