UNHCR: Flood

Soon the weather will be our biggest oppressor
By the year 2050, there will be over 200 million refugees due to climate changes.
Join the discussion at the IX congress of CPR: www.cpr.pt - www.unhcr.org

Advertising Agency: DraftFCB, Lisbon, Portugal
Creative Director: Duarte Pinheiro de Melo
Art Director: Ricardo Silveira
Copywriter: Viton Araújo
Illustrator: Pedro Júnior

October, 2010


TommyO's picture
1866 pencils

I don't understand. Why the pyramid? It looks like a tea bag.

omarjongar's picture
90 pencils

Why so offensive to Islam & Arab ?

makelogobigger's picture
470 pencils

google the word terrorist. click images. show me one non islamic/arab terrorist's picture in it.

its sad i knw but again its the reality.

omarjongar's picture
90 pencils

Look into this visual , What did you see ? You see soldiers killing Arab. Who is the terrorist right now ? It's so easy my friend.

rakel's picture
250 pencils

could someone explain as if im a two year old? thanks

Wordnerd's picture
6692 pencils

go ask your mother ;)

luispiter's picture
2756 pencils

I love the art direction

ambareesha's picture
253 pencils

what kind of shadows are they yaar


- @mbi

riyelam's picture
366 pencils

Could be better without the top point of piramid.

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Absolutely love the art direction but this ad isn't going to change much, if anything.

talkingisfree's picture
2710 pencils

I like it a lot. 3d is really bad and that's such a pity.

Andil's picture
102 pencils

Lots of negative talk for this, but I quite like it - the 3D isn't so bad really. I think in terms of recent events it's a very good message too; look at Japan - nature there has caused many times more damage and deaths than all of the conflict going on in the world at the moment.

NataliaLima's picture
1380 pencils

They couldve done it w/o relating to any of the existing opressive governments

Nerazzurro's picture
35 pencils

excellent art, but then this is it for me

goodboylxf123's picture
7 pencils

这是一个金字塔!我想是表现政府与军队的关系!This is a pyramid! I think is the relationship between government and army performance!

Mr. ok's picture
Mr. ok
37 pencils


divertimento's picture
56 pencils

Good 3D idea.

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