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I'm curious what kind of advertising goes on in countries that never make it to Cannes. Often it's not always that bad, but maybe it's too culturally bound to make an impact on an international award festival. I've seen great art direction coming from Japan, China, Korea that never won anything and gets shamelessly copied by one of the big boys in the USA or London and it reaped all the metal available.

Being a bit less cynical would suit you. Otherwise buy a subscription to the Cannes archive and stay there.


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