Umbro shoes: Hunt

Umbro shoes: Hunt

New revolutionary football shoes.
Power and precision. Umbro

Agency: Aldea, Santiago, Chile
Creative Director: Martin Vinacur
Copywriters: Nicolás Neumann, Felipe Mañalich.
Art director: Rodrigo Vivanco
Photo: Ricardo Salamanca

Your rating: None Average: 7.8 (6 votes)

Comments

Submitted by rikitiki on Sat, 2007-02-03 03:15.

awesome

Submitted by JCHS on Sat, 2007-02-03 03:30.

Nice one

Submitted by benja on Sat, 2007-02-03 03:44.

Good one.

Submitted by Montenegro75 on Sat, 2007-02-03 04:30.

very

Submitted by Rusio on Sat, 2007-02-03 05:24.

nice idea. way too outdoor for soccer shoes, but nice.

Submitted by Rusio on Sat, 2007-02-03 05:25.

Ivan, Aldea Santiago it`s from Chile. Not Brazil.
I skipped that info.

ivan's picture
Submitted by ivan on Sat, 2007-02-03 18:57.

oopps. i'm sorry

Submitted by Ironite on Sat, 2007-02-03 07:50.

Not sure about this one, the target audience for Umbro are very stupid... >.<

Submitted by freshman on Sat, 2007-02-03 07:56.

U're kidding right, Ironite? This one is very nice. Maybe it's exagerated but it brings the product to the other dimension.

Submitted by liar on Sat, 2007-02-03 08:28.

it would be better if he hold a rugby ball though

Submitted by life_joke on Sat, 2007-02-03 15:18.

football, rugbee ball, cricket ball... BALLS! the ad's near perfect and it's great. PERIOD

Submitted by Spider on Sat, 2007-02-03 18:17.

This is a very nice ad!!! Congrat guys!!! By the way, Aldea is an agency from California... It is not from Brazil or Chile.

Submitted by copycomoelcopi on Mon, 2007-02-05 20:12.

this one comes from Chile

Submitted by Adbabel on Sun, 2007-02-04 18:51.

Simple and Super!

Submitted by mj on Mon, 2007-02-05 07:42.

i like it

Submitted by slim on Mon, 2007-02-05 08:19.

Great idea, perfect execution.

Submitted by washiam on Mon, 2007-02-05 08:54.

.....I can't get it, pls someone could explain it for me?

Submitted by frog on Mon, 2007-02-05 13:39.

precision shooting

Submitted by microphine on Mon, 2007-02-05 15:17.

this is just that kind of ad where the characters have seen the ad before, so they act accordingly.

very far fetched ;)

Submitted by B128 on Mon, 2007-02-05 16:33.

Fantastic!

Submitted by Have Heart on Mon, 2007-02-05 19:36.

Lovely stuff. Maybe the dude could look even more like a typical hunter.

Submitted by Dick Huges on Tue, 2007-02-06 02:33.

Dick Huges approves this ad.

Submitted by Justin on Tue, 2007-02-06 19:09.

Superb art direction.

How is this illustrated effect achieved?

Submitted by Manu on Wed, 2007-02-07 21:07.

JUST SEARCH SALAMANCA

Submitted by Manu on Wed, 2007-02-07 21:07.

Great ad, funny, and good idea, really nice art direction.
Felicitaciones con patada rockera.... jeje

Corona Raymaker's picture
Submitted by Corona Raymaker on Wed, 2007-02-21 21:28.

What's going on with all of you? ^^
This is a good 7 out of 10 for me.
And also there is a (potential) error in logic in it: The guy is still holding a ball under his arm. Why? How many footballs is he carrying around to hunt with them? Can't see anything of the (first) ball, that he must have used to shoot the now falling duck ... And then also he is standing so still, in such a posing gesture - just after kicking the ball so far to kill that bird ^^
To me it's just a little dissonant.

Vive La Aducation!