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Ultralux Marketing AG: Tank watch

Ultralux Marketing AG: Tank watch
Your rating: None Average: 5.7 (15 votes)

Kalashnikov watches.

Advertising Agency: Grabarz & Partner Werbeagentur, Hamburg, Germany
Creative Director: Ralf Heuel
Art Director: Holger Paasch
Photographer: Joris van Velzen
Published: December 2006

23 Comments

Toro's picture 1013 pencils

Nice one, very refreshing.

miko1aj's picture 2712 pencils

tough as tank?
gnjiotsa nie lamiotsja
i'm not sure about art. Is that has proper direction?
Clever thou.

wgeddes's picture 300 pencils

well if i'm not mistaken, Kalashnikov was previously weapons only, making such weapons as the Avtomat Kalashnikova 47 (AK47). so the tank analogy is more than just "tough" it's about the history of the brand.
-
http://www.freerangerobot.com

miko1aj's picture 2712 pencils

kalashnikov is truely name of russian rifle, but i'm not sure if this watch is made by exactly the same firm. Are You sure? I'm not.

creative_assylum's picture 134 pencils

copy, paste, copy, paste, copy, paste, rotate, flip horizontaly

elmikel's picture 1153 pencils

...stylish anyway.

roman-schwienbacher.com's picture 1027 pencils

nice idea, boom boom

Jonny Lonestar's picture 290 pencils

flawless. could only be better by showing a 3/4 angle so I can see the face of the watch.

nice.

Bianconiglio's picture 354 pencils

But that's the power of this ad.

(Bianconiglio is looking for some freelance work)

Bianconiglio's picture 354 pencils

This is a very different point of view about a watch. Like it.

(Bianconiglio is looking for some freelance work)

jk07's picture 2 pencils

It was nice the first time round.

Been done before for G-Shock out of Colenso New Zealand, can't remember if it won anything.

Ace.

Jet Propulsion Lab's picture 10715 pencils

Are you dead serious?!
'Cause I was about to drool all over this ad. I've never seen anything like it.

Ahh, crap... :(

Joe Harris's picture 176 pencils

yeah - it was done back in NZ around 6 years ago.

-------------------
If at first you dont succeed... don't try parachuting

Rog's picture 6110 pencils

Wierd metaphor for a watch, isn't it? ;?

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture 1270 pencils

A little too forced I think.

raverus's picture 1471 pencils

oo germany again.......ahaha

DarkSide's picture 1027 pencils

Nice idea, poor retouch.

I comment the comments

mowitsch's picture 84 pencils

very bad. and also stupid, kalashnikov had nothing to do with tanks.

Chris's picture 2003 pencils

nice

Martyn's picture

Be careful Cartier have the TM on the word TANK when associated with watches. I know only too well

Felix's picture

i wonder what it looks like from the top?

LucasPS's picture 523 pencils
4

war no more!

Out of strategy here... bad example

Todos somos ignorantes, pero no todos ignoramos lo mismo.

Toro's picture 1013 pencils

You work in advertising? Haven't read a comment by you that makes sense yet.

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