Roger Waters in Paris

Agency Network: 
January 2011

Print advertisment created by Grey, Israel for Tzabar, within the category: Transport.

Roger Waters
Live in Paris
3 nights + concert
Monday 30 May 2011

Advertising Agency: ACW Grey, Israel
Executive Creative Director: Yonatan Stirin
Creative Directors: Amir Ariely, Shani Gershi, Ida Markovits Twig
Copywriter: Amir Ariely
Art Director: Karin Gross
Digital Artist: Aviram Kori
Account Manager: Dani Brande
Account Supervisor: Helit Saad
Account Executive: Patricia Romero

Comments (15)

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Happy Housewife's picture
Happy Housewife
Activity Score 45

Fans get it.

Stay hungry. Stay foolish.

bj-71's picture
Activity Score 117

Make me smile yet not buying.

copycopycopy's picture
Activity Score 148

I would go to this concert if all it said was "Roger Waters in Paris" in plain white sheet. I don't think you need a "convincing" ad for people to attend the greatest show on earth hehe

Duvidl's picture
Activity Score 62

Yeah, it's something for fans, alright. But it's pretty clever nonetheless.

thedesignaddict's picture
Activity Score 5403

It's a great idea for fans. Others won't get it (but who cares). My only criticism is that the photoshop is lame.

Boxey's picture
Activity Score 8881

I'm not a fan, and saw Pink Floyd in this immediately.

thedesignaddict's picture
Activity Score 5403

Good for you! Many won't.

luispiter's picture
Activity Score 2756

i like it... i love

picopalqlea's picture
Activity Score 999

clever thought, very, VERY bad art directed.

manumartin5's picture
Activity Score 1196

i don't know what is it all about. but i loved the idea.

exithigh's picture
Activity Score 86

very very bad art direction. Execution should compliment good ideas turning them into extraordinary work. I'm very disappointed with how this one turns out to be (as i'm a fan). What a shame!!!

ronstr's picture
Activity Score 140

love the concept, but agree with copycopycopy

Prime83's picture
Activity Score 497
Glut's picture
Activity Score 3935

That´s the point, a smile. Fans will go even with a "Roger Waters in Paris" in plain white sheet.

chinaski's picture
Activity Score 951

An ad is targeted at a group of people. I don't care if people who don't know Pink Floyd get this ad or not. I'm talking to Pink Floyd fans. They can understand and appreciate this. That's what I care.