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Dog, 2

Agency: 
Published/Aired: 
August 2009
Description: 
Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Steve Cochran
Art Directors: Mick Stalker
Copywriters: Mick Stalker
Photographer: Mat Baker
Retoucher: Carl Baker
Producer: Nigel Sutton

Comments (16)

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Highest Rated

Guest's picture
Guest

hackneyed idea

Guest's picture
Guest

i think i would've extended this campaign a little more. maybe you see the dog on the lead but you can't see the model because she's standing behind a pole/tree.

just off the top of my head, so can't think of a third yet.

My_friend_Goo's picture
My_friend_Goo
Activity Score 292

LOL

Oussama Black Knight's picture
Oussama Black Knight
Activity Score 98

Tooo Funny, but it works

Inspiration exists, but it has to find us working

Arkadiusz's picture
Arkadiusz
Activity Score 1275

OK, I understand the joke, but what they actually want to say and for whom?

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Lucy80's picture
Lucy80
Activity Score 77

very very funny!

Guest's picture
Guest

very very done a million times already. boehoe.

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Great concept

Peterrr's picture
Peterrr
Activity Score 108

Done thousands of time, by the way time time ago, Pepsi Light... just check...:

http://www.funnymos.com/funny-pictures/guerilla/slimfast.jpg

http://www.funnymos.com/funny-pictures/guerilla/slimpepsi.jpg

Lucy80's picture
Lucy80
Activity Score 77

you are right! I didn't know these ad but...seem the same.

beingofageoldgrace's picture
beingofageoldgrace
Activity Score 353

nice, but a 3 times the same idea!!!
start thinking

Hellas's picture
Hellas
Activity Score 1172

This is NOT a good ad because
1. I took me like 5 seconds to realize that the dog is not drinking salt water out of a straw (maybe i'm dumb, but so is 80% of the population when it comes to catchy ads)
2. The target (those that watch america's next top model) are women that want to look/be like those models! Making fun of them in that way will not appeal to them, they will either a) hate the ad for being mean to their idols or b) agree that too skinny is bad and not watch the. % show anyways
3.The pink leash almost blends in with the wood...make the pink brighter and tone down the surroundings
4.Has been done

"I don't live in Greece, Greece lives in me..."

Hellas's picture
Hellas
Activity Score 1172

This is NOT a good ad because
1. I took me like 5 seconds to realize that the dog is not drinking salt water out of a straw (maybe i'm dumb, but so is 80% of the population when it comes to catchy ads)
2. The target (those that watch america's next top model) are women that want to look/be like those models! Making fun of them in that way will not appeal to them, they will either a) hate the ad for being mean to their idols or b) agree that too skinny is bad and not watch the. % show anyways
3.The pink leash almost blends in with the wood...make the pink brighter and tone down the surroundings
4.Has been done

"I don't live in Greece, Greece lives in me..."

Hellas's picture
Hellas
Activity Score 1172

This is NOT a good ad because
1. I took me like 5 seconds to realize that the dog is not drinking salt water out of a straw (maybe i'm dumb, but so is 80% of the population when it comes to catchy ads)
2. The target (those that watch america's next top model) are women that want to look/be like those models! Making fun of them in that way will not appeal to them, they will either a) hate the ad for being mean to their idols or b) agree that too skinny is bad and not watch the. % show anyways
3.The pink leash almost blends in with the wood...make the pink brighter and tone down the surroundings
4.Has been done

"I don't live in Greece, Greece lives in me..."

Hellas's picture
Hellas
Activity Score 1172

This is NOT a good ad because
1. I took me like 5 seconds to realize that the dog is not drinking salt water out of a straw (maybe i'm dumb, but so is 80% of the population when it comes to catchy ads)
2. The target (those that watch america's next top model) are women that want to look/be like those models! Making fun of them in that way will not appeal to them, they will either a) hate the ad for being mean to their idols or b) agree that too skinny is bad and not watch the. % show anyways
3.The pink leash almost blends in with the wood...make the pink brighter and tone down the surroundings
4.Has been done

"I don't live in Greece, Greece lives in me..."

Chopper's picture
Chopper
Activity Score 1015

Agree.

Guest's picture
Guest

hackneyed idea

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