TUS Haltern: Lake

There’s a lake in Haltern. Made from our opponents' tears.

The soccer club's name is TUS Haltern. The variation „Tu's Haltern“ means „Go for it, Haltern“.

Advertising Agency: Scholz&Friends NRW, Germany
Creative Director: Niels Alzen
Art Directors: Christof Deutscher, Mario Zaradic
Copywriters: Florian Schneider, Annika Hüllebrand, Grischa Mentgen
Photographer: Carsten Sander
Account: Janine Hardich, Raphael Brinkert
Postproduction: Postroom
Published: August 2009

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8 comments

satrianee's picture
satrianee
3748 pencils

love that campaign. visuals are great. colors, drops (rain/sweat, whatever) and dirt makes it very easy to picture a hard and thus great game. and the lines are very well fit, just as a fan can say.

Guest's picture
Guest

I really like the lines...

Marlus Lau's picture
Marlus Lau
1790 pencils

I agree...the campaign is very good. These pictures are awesome, I like very much the rain, feels like a continuous drama. Good.

Brain-Art's picture
Brain-Art
1101 pencils

Nice Art !!!, the idea it`s not that creative (i think i´ve seen this before, let me get back to you on that one) but it works.

silvi's picture
silvi
4172 pencils

This is the weakest. But all campaign works.

tanvir hassan raju's picture
tanvir hassan raju
419 pencils

A really serious visual with a very funny copy....ha ha ....like it..both the visual and copy:)

tanvir

bobby666's picture
bobby666
1460 pencils

nicely taken ahead, great campaign. great lines (except minor hiccups). great execution - overall thumbs up.

Guest's picture
Guest

Done. Just another football campaign. Generic headlines. Nice photos, though.

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