There’s no heavy industry in Haltern. Except for our goal machine.
Advertising Agency: Scholz&Friends NRW, Germany
Creative Director: Niels Alzen
Art Directors: Christof Deutscher, Mario Zaradic
Copywriters: Florian Schneider, Annika Hüllebrand, Grischa Mentgen
Photographer: Carsten Sander
Account: Janine Hardich, Raphael Brinkert
Postproduction: Postroom
Published: August 2009
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Comments
Sorry. They look gay.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
I can never understand that phrase even if I live till 100... "looking gay"... what's with it? do people loose any motor skills or power when they are gay? don't make Freud come there... 22 men on the field running over a ball to put it in a man's goal... and being watched by tens of thousands of other men... No matter how manly it looks, football is totally gay... But that doesn't matter, we love and enjoy it a lot.
agree
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~ Quite obviously, I have gathered no moss ! ~
I didn't say it was good or bad. I just said it's kinda gay, and when you're talking about soccer, you want tough not gay.
Think it for a while.
Then, in anytime, it will come to your mind as an idea.
YES
But a good campaign all the same!
they showed me a picture & i laughed
dignity has never been photographed
Strong photography
nice art direction
Sorry please, art direction is a nike rip off.
good campaign.
If this team is so great how come it has no qualified for any football cup whatsoever?
The whole campaign is a lie.
From wikipedia.org:
"Advertising is a form of communication used to influence individuals to purchase products or services or support political candidates or ideas."
vs.
"Journalism is the craft of conveying news, descriptive material and ideas via a widening spectrum of media. .... Journalists—be they writers, editors or photographers; broadcast presenters or producers—serve as the chief purveyors of information and opinion in contemporary mass society."
Please note, the shown image is an ad... ;)