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Published/Aired: 
July 2012
Description: 

Don't let your food grow old

Advertising School: Sup de Création, Roubaix, France
Creative Director: Hervé Pommier
Art Director / Illustrator: Johann Delval
Copywriter: Charlotte Lahondès

Comments (9)

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Highest Rated

Gioconda's picture
Gioconda
Activity Score 55

Bad!

bate_palmas's picture
bate_palmas
Activity Score 1479

Very literal kind of gag. Not great.

JeffGreenhouse's picture
JeffGreenhouse
Activity Score 310

Sorry, not a fan. Aside from that, "old" is a function of time. The only way to keep your food from growing old is to eat it or throw it away.

kleenex's picture
kleenex
Activity Score 43505

ads are not bad.

CasP's picture
CasP
Activity Score 177

I agree with Jeff besides both baselines are in opposition and a Tupperware will not prevent your food from growing old

rama pranendra's picture
rama pranendra
Activity Score 29

dont really like the illustration

jackblack's picture
jackblack
Activity Score 2350

I remember a time when any creative who did an ad with a visual pun was shot. Let's bring back those days.

ItMatters's picture
ItMatters
Activity Score 2167

growing old, retirement village, next generation ... let's do something different.

shahidali's picture
shahidali
Activity Score 4069

whats that cartoon doing in the middle?

shahid

Gioconda's picture
Gioconda
Activity Score 55

Bad!

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