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Don't think

Agency: 
Published/Aired: 
May 2013
Description: 

Enjoy longer

Advertising Agency: Y&R, Argentina
Executive Account Director: Eugenia Slosse
Photographer Producer: Fernando Costanza
Executive Creative Directors: Martín Mercado, Diego Tuya, Darío Rial, Martín Goldberg
Creative Directors: Gonzalo Fernández, Juan Ignacio Galardi
Creatives: Rodrigo Raíces, Emmanuel Ventura
Account Director: Agustín Coste
Agency Producers: Horacio Márquez, Mariano Payeres
Retouchers: Daniel Romanos, Gastón Cardozo
Account team: Santiago Cony Etchart

Comments (21)

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Highest Rated

faissalo's picture
faissalo
Activity Score 728

I do not see what the fuss is about. you have to stare at it close up from 2 cm away for 15 minutes to start to get it. and it's visually unattractive. And the word retardant insinuates that it prohibits the users senses which is not enjoyable in the slightest. Not a good ad. "baaa"

Nice init

Badboy's picture
Badboy
Activity Score 21

hehehe, Amazing!

dlpalopoli's picture
dlpalopoli
Activity Score 37

Good art and insight. Congrats!

carlos2097's picture
carlos2097
Activity Score 7

jajaaj, esta muy bien. Alguna vez nos paso a todos. Buen trabajo!

Seniort's picture
Seniort
Activity Score 18

YR have been doing great work for this brand. Subtle, truly & powerful insight. Would love to see the full campaign!! Good examples can make this even better!

Proudly bringed to you by my mother.

mmackinven's picture
mmackinven
Activity Score 1608

Are they saying to re-use the condom? erm...

Seniort's picture
Seniort
Activity Score 18

It´s a condom with some kind of "retardant control" so you shouldn´t have to imagine weird things to keep you safe from premature ejaculation

Proudly bringed to you by my mother.

mmackinven's picture
mmackinven
Activity Score 1608

Gotcha, didn't get it without that explanation.

old's picture
old
Activity Score 90

Very good, great ad!

printlover's picture
printlover
Activity Score 587

fake feature. crap.

certaintly's picture
certaintly
Activity Score 3994

goood

Edoftheworld's picture
Edoftheworld
Activity Score 161

Love it.

Peter Frank's picture
Peter Frank
Activity Score 532

Like it a lot.

MindDrift's picture
MindDrift
Activity Score 1170

Nip slip.

kleenex's picture
kleenex
Activity Score 43505

To me this is not a great ad.

faissalo's picture
faissalo
Activity Score 728

Neither I. Not great at all.

Nice init

TheAwesomeGuy's picture
TheAwesomeGuy
Activity Score 10

hahahaha like it! Great ad guys!! U are just awesome like me!

Mr.Yoda's picture
Mr.Yoda
Activity Score 16

The best i've seen today, great insight, great idea and very funny. I really like it. Congratulations.

Luke Luke's picture
Luke Luke
Activity Score 34

es un buen insight y tambien me gusta el recurso

adri10288's picture
adri10288
Activity Score 337

Great insight.

erectus's picture
erectus
Activity Score 5326

Good insight. Yes.

faissalo's picture
faissalo
Activity Score 728

I do not see what the fuss is about. you have to stare at it close up from 2 cm away for 15 minutes to start to get it. and it's visually unattractive. And the word retardant insinuates that it prohibits the users senses which is not enjoyable in the slightest. Not a good ad. "baaa"

Nice init

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