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Aunts

Agency: 
Published/Aired: 
April 2010
Description: 
Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
Executive Creative Director: Martin Mercado
Creative Director: Hernan Damilano
Art Director: Carolina Aguilar
Copywriter: Federico Aubone
Photographer: Matias Posti

Comments (33)

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Highest Rated

Guest's picture
Guest

jajaja perfect

Javier Ramírez's picture
Javier Ramírez
Activity Score 1243

jajaja genial!

Chief Creative Director Nexus BBDO

Istiko's picture
Istiko
Activity Score 165

Does anyone could explain me, what is the meaning of this ad?
thanks b4

CurryJ's picture
CurryJ
Activity Score 955

They are happy because the kids are not theirs...

================================================
I think; therefore I am

sandhya rao's picture
sandhya rao
Activity Score 217

haha no comments

talkingisfree's picture
talkingisfree
Activity Score 2710

LOVE ITTTTTTTTTTTTTTT!!!!!!!!!!!!!!!!!!!!!!!!

pez's picture
pez
Activity Score 1802

:) love it!

SAM75's picture
SAM75
Activity Score 220

Any explanations?

iblyss's picture
iblyss
Activity Score 26

Déjà vu

iblyss's picture
iblyss
Activity Score 26

Déjà vu

SAM75's picture
SAM75
Activity Score 220

Let's say ... maybe the aunt here is a similitude of a good trouble-shooting condom!

Adaddicted's picture
Adaddicted
Activity Score 3435

... many varieties of condoms this weekend!!! '-))

withalltherespects

whatthefudge's picture
whatthefudge
Activity Score 1266

This one's easier to understand (or should I say harder to misinterpret ) than the happy uncle version.

Paloma's picture
Paloma
Activity Score 531

Yes, it's really good

Paloma's picture
Paloma
Activity Score 531

Yes, it's really good

perromalo's picture
perromalo
Activity Score 429

Very very good insight. Congratulations. It is difficult to find something new in the world of condoms

shitmonk's picture
shitmonk
Activity Score 465

like it and not at the same time. it's ok for a second then it gets complicated.
condom is for birth control and to prevent diseases. also feels like having a child is a trouble and taking your sisters child out makes you happy cause you don't have to do da boring part, but can enjoy the fun times. dunno why everyone likes this so much...

IRONWORKS's picture
IRONWORKS
Activity Score 222

Strong Idea!!! Can enjoy both SEX & CHILD and dont need to go through 9 months suffering, love it!!

imagineit's picture
imagineit
Activity Score 550

Such a diff take on condoms - love it!

imagineit's picture
imagineit
Activity Score 550

Such a diff take on condoms - love it!

R U serious's picture
R U serious
Activity Score 416

Love it.

Say my name, say my name...

ElAndres's picture
ElAndres
Activity Score 50

I Really loved these. Warm and clever!

A Lesbian Sold You That's picture
A Lesbian Sold ...
Activity Score 6

Good fresh angle, I like.
(Not that it will make me buy them as, being a lesbian, I don't have to worry about condoms thanky Lordy!)

Wadih A3's picture
Wadih A3
Activity Score 256

Muy bueno.

d_ogilvy's picture
d_ogilvy
Activity Score 6

Amazing!! Finnally a new way of approaching condoms!!!

This can be a turning point in advertising!!!

Congrats!

Hibon's picture
Hibon
Activity Score 3736

It works better.

Simple ideas are the best !

J Designer's picture
J Designer
Activity Score 2420

I find it funny that when the male is happy with the child everyone screams "child sex abuse", but when you change it to a female no one lifts an eyebrow. I think both ads are great.

feddy_boo179's picture
feddy_boo179
Activity Score 71

Look at two faces of a baby and her aunt, two different emotions to express their own happiness ^

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Very cool.

But why are they looking up in both ads?

john doe's picture
john doe
Activity Score 1571

smart.

mar.'s picture
mar.
Activity Score 9

haha really good insight!
But I'm not sure about the "thanks God" look.

bad astronaut's picture
bad astronaut
Activity Score 544

much safer than the uncle one..

anibal smith's picture
anibal smith
Activity Score 48

wow

Guest's picture
Guest

jajaja perfect

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