Advertisement

Germany

Agency Network: 
Published/Aired: 
June 2012
Description: 

Print advertisment created by Grey, China for TUI, within the category: Transport.

Travel more, see more.

Advertising Agency: Grey, Beijing, China
Executive Creative Director: Chee Guan Yue
Creative Director: Chee Guan Yue
Copywriters: Chee Guan Yue, Li Ning
Art Directors: Li Ning, Chee Guan Yue
Illustrator: Song Shanshan
Typographer: Cao Jie, Ma Lidan
Art Buyers: Kevin Bi, Jane Li
Account Supervisor: Chris Li
Advertiser's Supervisor: Marcel Schneider
Account Manager: Amy Wang

Comments (11)

Log in or register to post comments
GrumpyArtDirector's picture
GrumpyArtDirector
Activity Score 858

Nice, simple idea, clean art direction, terrible copy.

morse's picture
morse
Activity Score 18026

I think it's perfect.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

metis's picture
metis
Activity Score 413

Clever thought, simple execution, nice!

kleenex's picture
kleenex
Activity Score 49584

I love it.

MindDrift's picture
MindDrift
Activity Score 1170

Top-notch thinking

rajesh rk's picture
rajesh rk
Activity Score 6

Good one though I have seen a different visual treatment of the same idea for lonely planet.

Shariffa's picture
Shariffa
Activity Score 20

Love it, but copy in the top is not necessary if you make a bigger cathedral or place something like tour eiffel

Anne's picture
Anne
Activity Score 508

Incredible. One of the best print campaigns of the decade.

alejulimaty's picture
alejulimaty
Activity Score 842

Done

jackcoooper's picture
jackcoooper
Activity Score 93

nice campaign

Advertisement