Tropicana: Your Daily Ray of Sunshine, Wednesday
You’ve made the climb to Wednesday.
Look, you can see the weekend from here.
Each execution depicts a different day of the working week. Stunningly simple, the bright and visually engaging artwork reflects the optimism of the Tropicana brand, using a different pep-talk mantra each day to encourage the reader to think positively about the day ahead, and attack it in a Tropicana way.