Trigger Jeans: Monster, 2

Face your fears.
Trigger
Your passion

The target youth fall in to the Sec B category. These are deep-rooted young Indians, slowly exposed to the world through the internet and are anxious to make their mark. They are passionately daring to achieve and feel anything is possible and it is this angst to get there somehow, that takes on a darker tone.

Advertising Agency: Bronze Communications, Bangalore, India
Creative Directors: Mandappa K. C, Suresh
Art Director: Jeba
Copywriter: Mandappa K C
Stylist: Uday
Photographer: Arun Natrajan
Business Head: Sujit Sarkar
Agency Head: Suresh
Published: December 2011

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3 comments

sandipkayal's picture
sandipkayal
270 pencils

nothing new...

a CREATIVE drop

Andrej's picture
Andrej
656 pencils

"They are passionately daring to achieve and feel anything is possible and it is this angst to get there somehow, that takes on a darker tone."

Oh my god they're serious

mockingbird's picture
mockingbird
238 pencils

what the fuck is happening?

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