Trends Toy Store: Parachute
There's no use giving clothes. Kids just wanna play.
Advertising Agency: Bronx Comunication, Curitiba, Brazil
Creative Director / Copywriter: Alexandre Silveira
Art Director: Rafael Gos
Photographer: Jonas Costa
Published: March 2008


8 Comments
....visual....?!
I quitew like this, feels quite naive and fun. Good tone of voice. :-)
We're going to need more lube.
nice insight, not so the meaning of the line (wich is probably a translation).
this meaning would be better: "there's a use giving clothes too." plus the logo. that's all. (doesn't make the line better but the meaning)
very bad comparing to the quality Brazilians can achieve...
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Everartz
| Everartz |
direction is not that bad.
but to me the line sounds too much charity-like. maybe it's translation.
C´mon.. terrible ad...
The idea is sorta there. The execution is poor. The way the line crosses the parachute string is awkward.
Jiah Sisco
www.mediadrink.com
Yeah toys are much better than clean underwear. Giving clothes is for losers.