Travel Corporation India Honeymoon Packages: Hawaii
Advertising Agency: Grey Worldwide, Mumbai, India
Executive Creative Director: Sajan Raj Kurup
Creative Director: Vikram Gaikwad
Copywriters: Sajan Raj Kurup, Priya S
Art Director/Illustrator: Payal Juthani
Photographer: Vinod Wakkchare
17 comments
not much concept (unless there's some cultural element i'm missing). but i like the look.
Isn't it that the bride gets her hands full of beautiful henna designs and the more intricate and full of designs her hands are, the more prosperous the marriage?
So her hands are to show that she's hoping to go to Hawaii for the honeymoon?
Anyone else know?
makes sense now. i like it.
ya, you're right. as far as i know, the brides in india get their hands painted with henna, so...that's the idea :)
Yep you got it! I was just at a Pakistani (sp?) wedding and the bride/bride's maids all had henna designs. I'm guessing same thing for India.
Lovely idea. Think local, works global. )
>>>> That's not an ad. THIS is an ad.
Looks awesome but I have a feeling that most people would just walk by it. Doesn't have much impact.
David Byrne
http://www.afterbyrne.com
Yes, most people would.
Except maybe the population of India... and a few Cannes judges.
>>>> That's not an ad. THIS is an ad.
this just picked up a lion...
~ old habits die hard, older ones never do ~
make the logo bigger! If i didn't already know this was an ad for Travel Corperation Indian I'd think it was an ad for henna, no matter i still think they're fantastic!
Valcanoes national park??? Isn't that supposed to be Volcanoes national park?
Lion winning ad?
With a typo?
Hmmmmmm!
I THINK FOR HONEYMOON, THE BRIDE SHOULD HAVE HENNA TATTOO OF THOSE 101 KAMA SUTRA TRICKS! Hehehee....just stay indoor, enjoy! No need to travel to Hawaii or whatever shit.
www.michaelwongcc.com
hahahahaha i've been caught lookin at my hand for notes once or twice
The logo (brand) should be more highlighted. Everything is too close.
The idea is very good, and the execution is WAY TOO BEAUTIFUL.
Lovely!
Nice idea, great execution
WOW imagine the pain of the painter when those hands get washed...