Tramontina: Bones 3

Tramontina Professional Knives.

Advertising Agency: DCS Comunicações, Porto Alegre, Brazil
Creative Directors: Roberto Callage, Rafael Bohrer
Art Director: João Pedro Vargas
Copywriter: Claudia Tajes
Illustrator: Darcy Vieira, Meca
Published: April 2010

9 comments

vagdz's picture
vagdz
250 pencils

Does it mean that the knives are so sharp that there’s no meat left on any bones? Not clear.

vagdz's picture
vagdz
250 pencils

Does it mean that the knives are so sharp that there’s no meat left on any bones? Not clear.

mosho's picture
mosho
298 pencils

i didnt get it from the first moment

dlue's picture
dlue
342 pencils

this is a good ad... the images bring you into the ad and then the circle is closed in the mind of the viewer

cheers,
dlue

hufflepoff's picture
hufflepoff
430 pencils

What is that?

Hiperion's picture
Hiperion
3138 pencils

?¿

Marlus Lau's picture
Marlus Lau
1807 pencils

I don't get it. The bone is made of porcelain?

peterwbauman's picture
peterwbauman
107 pencils

hard to get at a quick glance
but pretty witty

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