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Tractor

Published/Aired: 
March 2007
Description: 

Dangers lurk in every workplace.
We help you avoid them. www.dir.qld.gov.au
Let's not meet by accident.

Advertising Agency: Gallery, Brisbane, Australia
Creative Director: Anthony Douglas
Art Director: Aaron Nielsen
Copywriter: Jonathan Cant
Illustrator: George Dedic
Photographer: Erik Williamson
Retoucher: Justin Overall (ION)

Comments (13)

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Highest Rated

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

I personnaly agree with you about these posters and think they are great,

however I just wanted to point out, it says it is a print ad at the top of the page, so its definately not a poster.

;-)

Minimum's picture
Minimum
Activity Score 1490

heh, the tractor has two diffrent sets of profiles on the front tires.
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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

brandsurgeon's picture
brandsurgeon
Activity Score 693

And 'twas also made to look like a scorpion, I can see... hmmm... still love the copy, tho.

BrandSurgeon

Most times, worst enemies used to be best friends...

adcook's picture
adcook
Activity Score 156

Would be 100% better without the sign graphic/headline.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

I entirely disagree, i liked that element best.

sutho's picture
sutho
Activity Score 92

Doesn't work as well as the first two.

kandi's picture
kandi
Activity Score 204

Let's not meet by accident??? horrible

preeti_dhata's picture
preeti_dhata
Activity Score 85

its weird.

Rog's picture
Rog
Activity Score 6082

Government Department Campaign Massacre!

good enough isn't good enough

>>>> That's not an ad. THIS is an ad.

andysceptic's picture
andysceptic
Activity Score 22

personally i like it when someone explains why they don't like something. maybe it's just the student in me. but the egos here don't seem to want to.

Rog's picture
Rog
Activity Score 6082

andyS
see my response to Forklift.

>>>> That's not an ad. THIS is an ad.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

You're right about there being alot of egos on this site, you could always wind them up, it passes a slow day.

AdvertisingIsNotArt's picture
AdvertisingIsNotArt
Activity Score 58

Rog

Have you ever considered that these were posters and not press ads. Maybe government departments have specific typefaces and weights that have to be used depending on what the medium or haven't you ever seen a styleguide before??? Posters need a big "CLUNKY" headline for obvious reasons.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

I personnaly agree with you about these posters and think they are great,

however I just wanted to point out, it says it is a print ad at the top of the page, so its definately not a poster.

;-)

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